Browsing by Keywords "wine promotion"

Now showing items 1-3 of 3

  • Production and standardization of wines in Enosi Pezon.

    T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Papatzelos, Athanasios
    Thesis advisor: Komporakis, Emmanouil
    Publication Date: 28-02-2008

  • Promotion and projection of greek wines into European Union.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Politi, Maria
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2016-07-08
    Knowing how important is the export of Greek products both for each individual company and for our national economy, it should principally raise awareness of what are the minimum requirements of a successful export activity. ...

  • Promotion of Cretan wine abroad. Difficulties and possible ways to overcome them.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Mountoufaris, Alexandros-Georgios; Konstantakis, Grigorios
    Thesis advisor: Dimou, Eirini
    Publication Date: 26-05-2015
    The aim of this dissertation is to present the ways that the Cretan wine makers use to promote their products to the International Market, to search and describe as well as analyze the problems that they confront. This ...