Now showing items 41-60 of 102

  • The internet development of enterprises in the Heraklion prefecture.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Papadaki, Konstantina; Sfakianaki, Sofia
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 19-06-2014
    The aim of this thesis is to investigate how the SME’s in Heraklion, Crete, Greece adopt the e-business practices and the perspectives of e-business development. The first section of the thesis gives the theoretical back ...
  • The internet advertising to consumers of Heraklion Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Chatzinaki, Astroula
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 16-12-2015
    The aim of this thesis is to investigate consumer behavior and preferences online purchases in Heraklion, Crete. The first section of the thesis gives the theoretical background, while the second section presents the ...
  • The digital development of SMEs in Chania.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Andreadakis, Andreas; Artiomenkova, Aikaterini
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2017-06-08
    The aim of this thesis is to investigate how the SME’s in Chania, Crete, Greece adopt the e-business practices and the perspectives of e-business development. The first section of the thesis gives the theoretical back ...
  • Investments on photovoltaic power systems in Crete.

    T.E.I. of Crete, School of Engineering (STEF), Department of Mechanical Engineering
    Authors: Kallergi, Sofia
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 09-05-2011
    The worldwide market of photovoltaic investments is growing rapidly. This thesis firstly presents the current situation in the international and the Greek market of photovoltaic investments, and then studies the possibilities ...
  • Greek market for photovoltaic power systems for domestic use.

    T.E.I. of Crete, School of Engineering (STEF), Department of Mechanical Engineering
    Authors: Zacharioudaki, Maria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 05-07-2011
    The worldwide market of photovoltaic investments is growing rapidly. This thesis aims to investigate the current situation in the greek market of domestic photovoltaic systems (PV systems for homes and businesses). The ...
  • The professional development of the graduates of the Department of Business Administration of TEI Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Koulmanda, Sofia; Fantaoutsaki, Chrysi
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2018-05-02
    The aim of this thesis is to investigate the professional development of graduates of the Department of Business Administration (Heraklion) of TEI of Crete. The first section of the thesis gives the theoretical background, ...
  • The effectiveness of online advertising on consumers in Cyprus.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Plentis, Stylianos
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2017-06-27
    Online advertising has been used for decades. To begin with, the term 'advertising' indicates every action aimed at the dissemination of information for commercial purposes (advertisements on television, in newspapers ...
  • The effects of online advertising on the consumers of Heraklion Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Bellos, Athanasios
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2017-11-21
    The definition of advertisement is any form of paid non personal public communication of ideas or products and it has first appeared a few thousand years ago. Advertising can be used for different causes, depending on the ...
  • The effect of internet advertising to consumers of prefecture of Heraklion.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Chiletzaki, Georgia
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 07-07-2015
    The development of the Internet as a means of communication and advertising has attracted considerable research interest today. Intense research interest also collected from the study of consumer attitudes towards online ...
  • The effect of internet advertising to the consumers of prefecture of Chania.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Lykakis, Nektarios-Roussos
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 19-05-2015
    Internet advertising is a new and rapidly evolving form of advertising that appeared with the development of technology. It is more efficient and economical than other forms of advertising and poses challenges for firms ...
  • The effectiveness of online advertising: the case of consumers in Rethymno.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Papas, Vasileios
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2018-03-28
    Online advertising has been used for decades. To begin with, the term ‘advertising’ indicates every action aimed at the dissemination of information for commercial purposes (advertisements on television, in newspapers or ...
  • The effect of work stress on the performance of of local businesses' staff.

    T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Siafi, Maria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 03-07-2012
  • The Revenue Management practices in five (5) star hotels of Eastern region of Crete, Lasithi County.

    H.M.U., School of Management and Economic Sciences (SMES), MSc in Hospitality and Tourism Management
    Authors: Domatzi, Despoina
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2023-04-25
    Revenue management has become part of mainstream business theory and practice over the last fifteen to twenty years, it is a set of revenue maximization strategies and tactics meant to improve the profitability of certain ...
  • Tourism satisfaction on Crete island in 2021.

    H.M.U., School of Management and Economic Sciences (SMES), MSc in Hospitality and Tourism Management
    Authors: Moschou, Chrysafina-Panormita
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2022-10-24
    The analysis of tourism satisfaction on the island of Crete in 2021 is necessary for the local tourism institutions as well as for those who involved in tourism, so that they can take advantage of the opportunities presented ...
  • Job satisfaction in a food company

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Mazokopaki, Stamatina
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2016-06-16
    This thesis aims to investigate job satisfaction among employees both on a theoretical and a research level in a Food Company. For several decades, the employees’ satisfaction remains an important issue for companies’ ...
  • Consumer behavior and satisfaction from super market sector in Heraklion.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Stavroulaki, Aikaterini
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2016-11-09
    The aim of this thesis is to investigate consumer behavior and satisfaction from super market sector in Heraklion, Crete. The first section of the thesis gives the theoretical background, while the second section presents ...
  • Tourist’s satisfaction in Platanias.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Skarantonaki, Argyro
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2019-09-17
    This research project is a record of tourist’s satisfaction in Platanias, Chania during the season of 2018 and especially during the months of August and September. More specifically, it is a research carried out in a ...
  • The consumer behavior of students of TEI Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Daviglaki, Eleftheria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 10-12-2015
    The study of consumer's behavior is an important tool for marketing department that contributes directly to the creation of an effective ‘strategy’, which will help the company to realize its goals. (Zigkridis, 2008). ...
  • Heraklion consumers intention for online grocery shopping.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Koraka, Maria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2020-07-23
    The purpose of this thesis is to explore the intentions of Heraklion consumers for online grocery shopping. The first chapters are based on secondary data and give a theoretical background on the subject. The following ...
  • Heraklion consumers intention for online grocery shopping.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Koraka, Maria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2021-06-28
    The purpose of this thesis is to explore the intentions of Heraklion consumers for online grocery shopping. The first chapters are based on secondary data and give a theoretical background on the subject. The following ...