Browsing by Author "Κοροβέση, Παρασκευή"
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The online advertising Networks and the benefits that can be gained from their use in a Small-Medium Enterprise (SME). Create an integrated advertising campaign for an SME through Google Ad words.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors: Korovesi, Paraskevi
Thesis advisor: Perakakis, Emmanouil
Publication Date: 12-06-2013The online advertising Networks completely changed the way the advertisements on web. These systems have enabled advertisers with limited financial means to be able to make integrated online advertising campaigns, something ...
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