Browsing by Author "Σκοπελίτου, Γεωργία"

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  • Role and objectives of advertising banking products and services.

    T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Skopelitou, Georgia
    Thesis advisor: Marnelakis, Emmanouil
    Publication Date: 02-12-2010