Browsing by Author "Botsoglou, Dimitrios"
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Promoting new agricultural products produced in Greece.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors: Botsoglou, Dimitrios
Thesis advisor: Mastorakis, Georgios
Publication Date: 16-11-2015The goal of this present study is to examine the consumption processes, behavior, preferences and trends of the Greek market, in response to the agricultural products of Greece in nowadays. More specifically we performed ...
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