Now showing items 1-10 of 10

  • The application of renewable energy resources in small businesses.

    T.E.I. of Crete, School of Applied Sciences, Department of Environmental and Natural Resources Engineering
    Authors: Pyrovolaki, Eleftheria
    Thesis advisor: Stavroulakis, Georgios
    Publication Date: 2016-11-02
    The study aims to present methods and technologies of renewable energy resources used in commercial buildings.
  • The adoption of digital marketing from the greek companies.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Agios Nikolaos)
    Authors: Athanasiadi, Anastasia; Sfyraki, Maria
    Thesis advisor: Trichas, Nikolaos
    Publication Date: 2019-03-21
    From the beginning of 21st century the overflow of information is a frequent phenomenon. In a world that is transmitted with internet technology frequencies it couldn’t be omitted from the involvement of man in it. Over ...
  • The use of internet technologies in Greek e-commerce businesses.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Maninaki, Maria
    Thesis advisor: Fafalios, Pavlos
    Publication Date: 2023-04-03
    As the internet is nowadays part of people's daily lives, the buying and selling of products and services is increasingly carried out electronically, while at the same time there is an increase in the number of online ...
  • Inventory costs and valuation methods - contemporary trends and perspectives.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Ergazakis, Symeon
    Thesis advisor: Lemonakis, Christos
    Publication Date: 2020-06-09
    In this dissertation, we focus on the issue of valuing and recording the reserves (stocks) of modern businesses. We describe and analyze the importance of effective warehouse management, the correct inventory process of ...
  • A study on the extroversion of British companies.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Stoikou, Smaro; Xiarchou, Panagoula
    Thesis advisor: Skouloudakis, Emmanouil
    Publication Date: 2022-11-30
    Since the 16th century, UK businesses have been highly outward-looking, starting from the Mediterranean, Europe's most commercial hub, and ending with the Atlantic and Asia. This thesis studies the extroversion of British ...
  • Study of extroversion of Greek companies.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Kampiti, Christina
    Thesis advisor: Skouloudakis, Emmanouil
    Publication Date: 2022-03-26
    The subject of this thesis is the study of extroversion of Greek companies, that is the sale of Greek products in foreign markets. The concept of extroversion implies the shift of companies to the export of their products ...
  • Research applications artificial intelligence marketing.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Klados, Dimitris; Marousaki, Maria
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2022-11-01
    Failure to integrate behavior into technological developments could disrupt the consumer experience with artificial intelligence. The data can be provided intentionally by consumers, albeit with varying degrees of understanding ...
  • New brand promotion channels and new advertising channels: tik-tok, messenger, igtv etc.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Kalligiannaki, Maria
    Thesis advisor: Perakakis, Emmanouil
    Publication Date: 2021-09-10
    This project is about the new channels that have been created for the development of brands. The first chapter consists of bibliographic a review of the history of projection channels, an analysis of the new projection ...
  • The social media, in combination with internet marketing and it’s impact on both the average user and the company.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Kapetanaki, Kalliopi
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2022-03-30
    This dissertation deals with the topic: "New social media, in combination with internet marketing and their impact on both the average user and the business". In the framework of this dissertation, marketing will be ...
  • Digital marketing and its uses in the daily life of local businesses.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Kapetanaki, Kalliopi-Maria
    Thesis advisor: Perakakis, Emmanouil
    Publication Date: 2021-03-30
    In this day and age, every business has different needs and requirements. Every business aims at specific ways of promotion keeping in mind many factors such as the nature of the business, the goals it wants to achieve, ...