Now showing items 1-2 of 2

  • Evaluation and comparison of online banking systems.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Karadimitriou, Efstathios
    Thesis advisor: Arakadakis, Georgios
    Publication Date: 2020-05-14
    While the Internet coverage is widely spreading every moment we talk, more and more companies are upgrading and creating digital infrastructure for their customers to improve their daily lives. This dissertation is an ...
  • Digital transformation and marketing practices in the Greek public administration.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Papazachari, Angeliki – Ioli; Frrokou, Klevisa
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2023-04-25
    This diploma thesis aims to explore the application of electronic marketing in the Greek public administration. Citizens' expectations of public services changed radically after the covid 19 pandemic and the digital ...