Browsing by Keywords "ικανοποίηση πελάτη"
Now showing items 1-2 of 2
-
The implementation of CRM (Custom Relationship Marketing ) in food enterprises.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
Authors:
Thesis advisor:
Publication Date: 2016-07-20In our times, the levels of competition is very high. Thus, companies want and need to create a sustainable competitive advantage. Proper management of the business perspective in relation to their clients, is a key piece ... -
The marketing of accounting service enterprises: from the quality of service in customers retention
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
Authors:
Thesis advisor:
Publication Date: 2016-09-15Marketing is the main success factor in modern society, which is surrounded by a highly competitive environment. The Marketing is the factors that determines and deepen the sustainability of the business in every sector ...