Now showing items 1-3 of 3

  • Application of public relations in tourism, case study of luxury hotels in Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Katsaran, Irene; Papadakis, Stavros
    Thesis advisor: Apladas, Georgios
    Publication Date: 26-06-2015
    Public relations are in any case, the main factor to study and analysis for business development in all sectors of the economy. Public relations everywhere implemented in each business, including the development of customer ...
  • Complete communicative policy of the Greek national tourim organization,

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Tourism Management
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Mavromati-Chrysovalantou, Eleni
    Thesis advisor: Fragkoulis, Antonios
    Publication Date: 01-04-2011
  • Strategic marketing as a tool for designing sales and communication policies for national tourism organizations.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Tourism Management
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Papadogiannis, Konstantinos
    Thesis advisor: Fragkoulis, Antonios
    Publication Date: 14-04-2010