Browsing by Advisor "Tzortzaki, Alexia-Mairi"
Now showing items 21-29 of 29
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Marketing strategies to increase demand in time of economic crisis: Products with reduced expiry date and Consultancy services.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 26-03-2015In times of economic crisis the companies follow certain strategies. The purpose of this thesis is to analyze marketing strategies and the development strategies that will lead to increased demand. The first part of the ... -
Marketing strategies in postgraduate education : accounting, auditing and business administration in genetral.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 26-05-2015The purpose of the study and the writing of this work is to improve and promote the Msc programme of TEI of Crete specializing in "Accounting and Auditing". In this work, we present the concepts and definitions such as the ... -
Quality strategies and application in services and application in the empirical marketing.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Finance and Insurance (Agios Nikolaos)
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 12-12-2008 -
Effectiveness in management with employee satisfaction.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 2018-05-23Business is inherently correlated with the human resources performances that play an important role, especially when the surrounding environment is so competitive. For each company, therefore, the goal is to take over the ... -
Participative leadership
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 2016-05-23Work aim is to understand the concept of participatory leadership and the leader holding participatory leadership.Initially generally approach the types of leadership of their importance and the leader's fields of action.We ... -
Emotional intelligence in Greece. A comparative research in tertiary education.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 2019-05-10Over the last decades, researchers have increasingly focused on the meaning and benefits of Emotional Intelligence. Scientists support that for the professional, social and personal success of an individual, the most ... -
The Balanced Scorecard a critical approach - case study in a cooperative organization.
T.E.I. of Crete, School of Management and Economics (SDO), PPS in Accounting and Auditing
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Publication Date: 2016-09-05This master dissertation aims at the accumulation of necessary knowledge which could be useful to a reader in order to manage a successful execution of an organization strategy, by using both the Strategic Map and BSC. ... -
The ideal working environment in our times and its relation to the long-term viability of the enterprise.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 2017-10-03In this thesis presents a brief review of the work and the working environment of human resources and how the insert of technology has affected their professional lives. We are trying to identify the factors that are value ... -
Ways for keeping customers for sustainable development of enterprice.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 2018-05-21It is well known that the world in which we live all businesses compete and fight with every means to gain more customers and bigger market shares. Trying to οffer better products and services supply is constant and ...