Now showing items 61-62 of 62

  • Use of qualite management system in hotels units of Thera.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Damigou, Maria-Avgerini
    Thesis advisor: Rompogiannakis, Ioannis
    Publication Date: 24-06-2015
    The aim of this work is the presentation of quality management systems and their use in business in general and in hotels in particular. In the first chapter will become conceptual approach of the term quality and TQM ...
  • E-business and advertising through social networks.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Katsarou, Georgia; Tafa, Tzoulia-Angeliki
    Thesis advisor: Rompogiannakis, Ioannis
    Publication Date: 30-03-2015
    The purpose of this thesis is to explore the interaction of e-business and the commerce through social mediacontribute into marketing, the projection of the businesses and the promotion of specific products. Also, there ...