Browsing by Advisor "Κοπανάκης, Ιωάννης"

Now showing items 1-13 of 13

  • Big data analytics and knowledge discovery through location-based social networks (LBSN).

    T.E.I. of Crete, School of Engineering (STEF), PPS in Informatics and Multimedia
    Authors: Makridis, Ioannis
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 2018-09-13
    Current research argues that the use of social networks can be a dominant resource for acquiring valuable knowledge about tourist destinations through the collection of data from Location-Based Social Networks (LBSN). This ...

  • The concept of digital products in e-commerce and the role of digital product management teams for their support-development.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Papadakis, Georgios
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 2023-12-20
    We live in the age where the dominance of the internet in our daily lives is more than a given, as it has invaded all aspects of our lives. It was logical and reasonable, therefore, to affect the area of commerce, where ...

  • Instagram marketing – Methodology, practices and the present situation in Greece

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Kourasis, Konstantinos
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 2016-05-18
    At the age of the so-called story telling within the digital reality, social media platforms constitutes a cutting edge in the everyday life, since the afore-mentioned platforms are used as marketing tools as well, minors ...

  • Development of an E-commerce platform.

    T.E.I. of Crete, School of Engineering (STEF), Department of Informatics Engineering
    Authors: Roumeliotis, Athanasios
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 29-02-2008

  • Internationalization of business and marketing strategies.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Paliaroutis, Evangelos
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 2017-01-26
    Within an increasingly internationalized economy where markets tend to be more and more stronger interdependence, business penetration into new markets is a catalyst for their development, as thus can provide the necessary ...

  • Exploring of open source software content management systems-CMS.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Maravelakis, Chrysovalantis
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 09-04-2009

  • The development, use and business strategy planning of the Social Media Monitoring technique.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Gerakaris, Georgios
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 04-11-2015
    Social networks are important means for communication, engaging millions of users around the globe. For enterprises in particular, being present and aware of what is discussed on these communication channels about their ...

  • Electronic services and applications in tourism.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Michalatou, Maria; Moulio, Oliana
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 16-12-2009

  • Viral and interactive marketing.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Mprachimlari, Martselo; Pantazis, Georgios
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 17-12-2009

  • Digital transformation and digital maturity in Greece: challenges and opportunities for small and medium-sized enterprises.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Alogdianaki, Anna Maria
    Thesis advisor: Kopanakis, Ioannis; Vassakis, Konstantinos
    Publication Date: 2023-12-20
    This research aims at delving into complex spheres of digital transformation within Small and Medium Enterprises (SMEs) in Greece focusing particularly on distinguishing the level of digital maturity and the correlation ...

  • Modern methodologies of management and optimization of human resources as a tool for business development.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Liarou, Nikoleta; Livaniou, Lina
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 2022-09-01
    The aim of our thesis is the analysis of modern human resources management and optimization methodologies, as a tool for the development of a business. We will present tools and practices applied in companies with the ...

  • Architectural platform for e-commerce.

    T.E.I. of Crete, School of Engineering (STEF), Department of Informatics Engineering
    Authors: Pylarinou, Niki
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 11-03-2009

  • Design and construction of dynamic website with content management system for on-line reservations/rents.

    T.E.I. of Crete, School of Engineering (STEF), Department of Informatics Engineering
    Authors: Kontaxakis, Dimitrios
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 28-06-2010