Browsing by Advisor "Meramveliotakis, Georgios"
Now showing items 1-9 of 9
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Risk management in times of economic recession. Case study Shell.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Agios Nikolaos)
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Publication Date: 2018-03-27The present thesis was elaborated during the attendance at the department of Business Administration of Technological Education Institute of Crete (chapter of Agios Nikolaos). The aim of the thesis is to show events that ... -
Investigation of consumer behavior in an economic downturn : The case of Greek economy.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 15-09-2015In the present work we will seek to describe with clarity how behaves the consumer in periods of crisis. Central pylon of our study will be the appointment of behavior of consumer in Greece. In Greece of memoranda and ... -
Investigation of the typology of the "new poor" Greek consumer. A critical appraisal.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 16-01-2014This thesis attempts to analyse the way the current economic crisis affects the behavior and psychology of the typical Greek consumer and describes the type of the new class of "new poor", by analyzing its characteristics ... -
Overview of economic and political developments in the Greek economy from 1980 to 2010.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Agios Nikolaos)
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Publication Date: 2016-12-13The purpose of this dissertation is to discuss and analyse Greece's major economical and political events from 1980 to 2010, i.e. from the year of entrance to E.E.C, that highlights a new political era in the country, ... -
Corporate social responsibility: Business ethics or a mean of purifications?
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 27-03-2012Corporate social responsibility refers to enterprises’ initiatives to integrate social and environmental concerns regarding their operations and contacts with company’s stakeholders. Corporate social responsibility does ... -
The effect of the economic crisis in science of marketing.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 21-01-2014This thesis was part of our graduation preparation work and was designed to approach as much as possible the influence of the economic crisis in the philosophy of Marketing. Initially, the investigation was limited to the ... -
Corporate social responsibility: From business ethics to social symbolism case study of Wind.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 27-03-2012Τhe purpose of this dissertation is the conceptual and critical exploration of the notion of Corporate Social Responsibility (abbreviated CSR), as it’s considered a fundamental notion of contemporary marketing. According ... -
The role and importance of marketing in small and medium enterprises: the case of Cyprous.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 18-11-2011 -
Strategies and techniques of corporate social responsibility in period of economic crisis.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 10-12-2015The purpose of this diploma thesis is to study whether the economic crisis has affected corporate social responsibility. Firstly the term discussed "economic crisis" and made an extensive reference to the financial crisis ...