Now showing items 1-4 of 4

  • Keeping customers in sustainable business development.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
    Authors: Dimopoulou, Ioanna
    Thesis advisor: Tzortzaki, Alexia Maria
    Publication Date: 07-10-2014
    The aim of this work was the need to improve the economic situation, which are the Greek enterprises thought customer retention. To this end, here are definitions, approaches, strategies and steps to achieve customer ...
  • The importance of customer retention for the sustainable development of an enterprise.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
    Authors: Tselios, Vasileios
    Thesis advisor: Tzortzaki, Alexia Maria
    Publication Date: 14-10-2014
    This paper aims to export results through the collection and analysis of market data. These data come from active businesses on the island of Rhodes, and help analyze the ways in which modern businesses are trying to make ...
  • Factors increasing the efficiency of conversion human capital in basic skills in an enterprise.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Finance and Insurance (Agios Nikolaos)
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
    Authors: Stamateli, Niki
    Thesis advisor: Tzortzaki, Alexia Maria
    Publication Date: 17-08-2012
  • How the cultural capital of a bank leads to a competitive advantage.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Finance and Insurance (Agios Nikolaos)
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
    Authors: Polychroni, Athina
    Thesis advisor: Tzortzaki, Alexia Maria
    Publication Date: 17-08-2012