Browsing by Author "Μέγα, Ευαγγελία"

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  • Quality, hygiene and food safety. How the consumer perceives the quality and risk.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Mega, Euaggelia
    Thesis advisor: Kokkinaki, Katerina
    Publication Date: 14-03-2012
    Food quality has become an important issue in recent years. The various food crises such as mad cow disease, dioxin crises in milk and poultry and other case seem to affect consumer confidence in the food industry. The ...