Now showing items 1-2 of 2

  • The impact off e-marketing and new technologies' on the consumer's buying behavior, during t the economic crisis period.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Koufaki, Ioanna; Mylonas, Pavlos
    Thesis advisor: Mastorakis, Giorgos
    Publication Date: 03-06-2014
    Shopping online, a part of e-commerce, is dynamically progressing in world level, bringing lots of profits in businesses that are developing in this specific domain. This research tried to describe the Greek consumers’ ...
  • Determinants of business development.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
    Authors: Mylonas, Pavlos
    Thesis advisor: Arvanitis, Stavros
    Publication Date: 13-11-2013