Browsing by Author "Πλοκαμάκη, Ελένη"

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  • The development of internet marketing and its implementation in Greek enterprises.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Plokamaki, Eleni; Sarlami, Christina
    Thesis advisor: Papastefanaki, Sofia
    Publication Date: 2017-04-25
    In the particular work becomes an effort to be studied the development of e- marketing, the application and the impact on Greek businesses. The research was carried out in Chania of Crete and in the head office of the ...