Browsing by Author "Σαβαλάν, Μαγδαληνή-Μαρίνα"

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  • Promotion of websites using techniques of internet marketing.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Savalan, Magdalini-Marina
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 21-10-2012
    The aim of this dissertation thesis is to define specific internet marketing techniques and how they can be applied into a website in order to help and facilitate each firm’s promotion to the internet. The desired purpose ...