Browsing by Author "Afrathianakis, Myronas"

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  • Measurement of customers’ satisfaction in real business environment.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Afrathianakis, Myronas
    Thesis advisor: Fragkiadakis, Athanasios
    Publication Date: 27-06-2013
    The purpose of this graduate paper is to investigate the customers’ satisfaction in real business environment. In our days, measuring customer satisfaction is one of the major issues of interest to businesses and organizations. ...