Browsing by Author "Kypriotis, Ioannis"

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  • The role of social network on optimization of electronic marketing.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Kypriotis, Ioannis
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 12-05-2015
    The work developed in two parts. The first part presents the literature survey on the social networks and marketing strategies that can be implemented with the use of these. The song is composed in the 1st and 2nd chapter. ...