Browsing by Author "Tselios, Vasileios"

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  • The importance of customer retention for the sustainable development of an enterprise.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
    Authors: Tselios, Vasileios
    Thesis advisor: Tzortzaki, Alexia Maria
    Publication Date: 14-10-2014
    This paper aims to export results through the collection and analysis of market data. These data come from active businesses on the island of Rhodes, and help analyze the ways in which modern businesses are trying to make ...