Now showing items 1-4 of 4

  • The use of internet technologies in Greek e-commerce businesses.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Maninaki, Maria
    Thesis advisor: Fafalios, Pavlos
    Publication Date: 2023-04-03
    As the internet is nowadays part of people's daily lives, the buying and selling of products and services is increasingly carried out electronically, while at the same time there is an increase in the number of online ...
  • Cryptography in e-commerce.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Barsakis, Sotiris
    Thesis advisor: Arakadakis, Georgios
    Publication Date: 2020-07-19
    The rapid technological developments in the field of Informatics combined with the rapid spread of the Internet in recent years, have caused a real revolution in the field of business and have brought businesses facing a ...
  • Methods of display and use of innovative advertisements in online stores of commercial interest.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Tzotzi, Sotir; Fovakis, Nikos
    Thesis advisor: Mastorakis, Giorgos
    Publication Date: 2022-12-11
    This thesis examines the methods of displaying and using innovative advertisements in online stores of commercial interest. Specifically, it refers in the first chapter to the ways of supporting small and medium-sized ...
  • Methods of advertising and use of marketing by online Greek electronics stores.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Marinakis, Petros
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2020-05-11
    The Internet has gained the trust of more than 1.5 billion users worldwide (World Stats, 2009) and has become the most important tool for almost all international businesses (Mc Donald and Tobin, 1998; Rha et al., 2002, ...