Browsing by Keywords "Covid-19"

Now showing items 1-4 of 4

  • Consumer attitudes in crisis conditionsQ the impact of the health crisis.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Gkreta, Tsano
    Thesis advisor: Chourdakis, Marinos
    Publication Date: 2023-09-27
    This work provides a comprehensive overview of the impact of the COVIS-19 pandemic on consumer behavior and attitudes. In addition, it emphasizes the role of communication, awareness and innovation in customer interaction, ...

  • Consumer’s trends and attitudes during COVID-19 pandemic.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Katsiadrami, Konstantina
    Thesis advisor: Chourdakis, Marinos
    Publication Date: 2023-01-18
    The measures to avoid the transmission of the Covid-19 pandemic have radically changed the habits of consumers and the operation of many businesses. Thus, gradually, even the simplest everyday purchases began to be made ...

  • Marketing strategies and their application in hotel businesses.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Mavroeidi, Angeliki Athanasia; Baklori, Eleni
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2023-03-23
    This thesis studied and analysed the issue of marketing strategies, focusing on their application in hotel businesses and referring to the modern challenges due to the crisis from the Covid-19 pandemic effects. In this ...

  • Comparative assessment of COVID-19 mortality among European Union countries.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Kanoupakis, Konstantinos
    Thesis advisor: Fanourgiakis, Ioannis
    Publication Date: 2021-07-28
    The purpose of this study is to compare the mortality from COVID-19 disease among the countries of the European Union (EU), including the United Kingdom (UK), for the period from 01/01/2020 to 30/06/2020, where most travel ...