Browsing by Keywords "financial crisi"
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The impact off e-marketing and new technologies' on the consumer's buying behavior, during t the economic crisis period.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Thesis advisor:
Publication Date: 03-06-2014Shopping online, a part of e-commerce, is dynamically progressing in world level, bringing lots of profits in businesses that are developing in this specific domain. This research tried to describe the Greek consumers’ ...