Browsing by Keywords "quality of services"
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Τhe relationship between consumer satisfaction, perceived value, service quality and consumer loyalty in greek telecommunications market
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
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Publication Date: 2016-06-24Achieving and maintaining a dominant market position on behalf of the telecommunications companies is a major challenge for these companies, which is becoming even more difficult because on the one hand of the increased ... -
The marketing of accounting service enterprises: from the quality of service in customers retention
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 2016-09-15Marketing is the main success factor in modern society, which is surrounded by a highly competitive environment. The Marketing is the factors that determines and deepen the sustainability of the business in every sector ...