Now showing items 1-3 of 3

  • The use of internet technologies in Greek e-commerce businesses.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Maninaki, Maria
    Thesis advisor: Fafalios, Pavlos
    Publication Date: 2023-04-03
    As the internet is nowadays part of people's daily lives, the buying and selling of products and services is increasingly carried out electronically, while at the same time there is an increase in the number of online ...
  • Modern methodologies of management and optimization of human resources as a tool for business development.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Liarou, Nikoleta; Livaniou, Lina
    Thesis advisor: Kopanakis, Ioannis
    Publication Date: 2022-09-01
    The aim of our thesis is the analysis of modern human resources management and optimization methodologies, as a tool for the development of a business. We will present tools and practices applied in companies with the ...
  • Digital marketing and its uses in the daily life of local businesses.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Kapetanaki, Kalliopi-Maria
    Thesis advisor: Perakakis, Emmanouil
    Publication Date: 2021-03-30
    In this day and age, every business has different needs and requirements. Every business aims at specific ways of promotion keeping in mind many factors such as the nature of the business, the goals it wants to achieve, ...