Browsing ΤΕΙ Κρήτης / Tei of Crete by Keywords "buyer behavior"
Now showing items 1-8 of 8
-
The consumer behavior and online purchases in Southern Suburbs of Attica.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
Authors:
Thesis advisor:
Publication Date: 2018-11-15The aim of this thesis is to investigate consumer behavior and preferences, online purchases in Southern Suburbs of Attica. The first section of the thesis gives the theoretical background, while the second section presents ... -
Online buying behaviour: the case of consumers in Rethymno.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
Authors:
Thesis advisor:
Publication Date: 2019-06-19Increasing use of the internet has created new ways of production and consumption. More and more stores create online stores where more and more consumers are making their purchases. Surveys have highlighted that internet ... -
Online buying behavior of consumers in Attica.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
Authors:
Thesis advisor:
Publication Date: 2019-07-02The internet has become a dynamic trading platform, more than a rich source of communication. It has intensified the complexity of simple buying action. Traditional purchases by individuals have taken the complex mix of ... -
Online buying behavior: The case of consumers in Madrid.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
Authors:
Thesis advisor:
Publication Date: 2019-05-17The aim of this thesis is to investigate consumer behavior and preferences online purchases in Madrid, Spain. The first section of the thesis gives the theoretical background, while the second section presents the methodology ... -
Online buying behaviour: The case of consumers in Heraklion.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
Authors:
Thesis advisor:
Publication Date: 2019-03-21This project focuses on the study of the behavior, satisfaction, tryst and commitment of consumers in the region of Heraklion, Crete, regarding online stores and purchases they make, as well as the items and e-shops they ... -
E-commerce and consumer behavior-A case study.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
Authors:
Thesis advisor:
Publication Date: 2019-03-21The evolution of the World Wide Web (WWW) and the Internet has changed the lifestyle and has revolutionized in many aspects life around the world. One of the most important aspects of the emerging Internet is E- commerce. ... -
An exploratory research of the contemporary promotional strategies and marketing in B2B Greek enterprises.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors:
Thesis advisor:
Publication Date: 05-02-2013This thesis is attempting to examine and study the B2B marketing strategies which are followed by Greek businesses and how much they are depended on the purchasing behavior of their customers - businesses. To be more ... -
Sales promotional techniques and consumer behavior: The case of consumers in Heraklion.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors:
Thesis advisor:
Publication Date: 08-09-2015This thesis presents theoretical promotion techniques as well as the current theories governing the purchasing behavior of consumers, trying to show how the promotion techniques influence the purchasing behavior of consumers ...