Now showing items 21-40 of 61

  • The consumer behavior and online purchases in Southern Suburbs of Attica.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Chrysanthakopoulou, Panagiota
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2018-11-15
    The aim of this thesis is to investigate consumer behavior and preferences, online purchases in Southern Suburbs of Attica. The first section of the thesis gives the theoretical background, while the second section presents ...
  • Consumption preferences for new milk and oat drink products : the case of consumers in Western Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Manousaki, Nektaria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2019-05-20
    Despite the fact that milk is one of the most important foods that it can be consumed by people, due to its utility in the human body, milk production is linked to economy. Milk production began as a cottage industry and ...
  • Online buying behaviour: the case of consumers in Rethymno.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Moschaki, Anna-Maria; Papadaki, Maria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2019-06-19
    Increasing use of the internet has created new ways of production and consumption. More and more stores create online stores where more and more consumers are making their purchases. Surveys have highlighted that internet ...
  • Online buying behavior of consumers in Attica.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Makrias, Panagiotis
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2019-07-02
    The internet has become a dynamic trading platform, more than a rich source of communication. It has intensified the complexity of simple buying action. Traditional purchases by individuals have taken the complex mix of ...
  • Online buying behavior: The case of consumers in Madrid.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Giannakopoulou, Melinta
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2019-05-17
    The aim of this thesis is to investigate consumer behavior and preferences online purchases in Madrid, Spain. The first section of the thesis gives the theoretical background, while the second section presents the methodology ...
  • Online buying behaviour: The case of consumers in Heraklion.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Mathioudaki, Styliani
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2019-03-21
    This project focuses on the study of the behavior, satisfaction, tryst and commitment of consumers in the region of Heraklion, Crete, regarding online stores and purchases they make, as well as the items and e-shops they ...
  • The internet development of enterprises in the Heraklion prefecture.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Papadaki, Konstantina; Sfakianaki, Sofia
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 19-06-2014
    The aim of this thesis is to investigate how the SME’s in Heraklion, Crete, Greece adopt the e-business practices and the perspectives of e-business development. The first section of the thesis gives the theoretical back ...
  • The internet advertising to consumers of Heraklion Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Chatzinaki, Astroula
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 16-12-2015
    The aim of this thesis is to investigate consumer behavior and preferences online purchases in Heraklion, Crete. The first section of the thesis gives the theoretical background, while the second section presents the ...
  • The digital development of SMEs in Chania.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Andreadakis, Andreas; Artiomenkova, Aikaterini
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2017-06-08
    The aim of this thesis is to investigate how the SME’s in Chania, Crete, Greece adopt the e-business practices and the perspectives of e-business development. The first section of the thesis gives the theoretical back ...
  • Investments on photovoltaic power systems in Crete.

    T.E.I. of Crete, School of Engineering (STEF), Department of Mechanical Engineering
    Authors: Kallergi, Sofia
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 09-05-2011
    The worldwide market of photovoltaic investments is growing rapidly. This thesis firstly presents the current situation in the international and the Greek market of photovoltaic investments, and then studies the possibilities ...
  • Greek market for photovoltaic power systems for domestic use.

    T.E.I. of Crete, School of Engineering (STEF), Department of Mechanical Engineering
    Authors: Zacharioudaki, Maria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 05-07-2011
    The worldwide market of photovoltaic investments is growing rapidly. This thesis aims to investigate the current situation in the greek market of domestic photovoltaic systems (PV systems for homes and businesses). The ...
  • The professional development of the graduates of the Department of Business Administration of TEI Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Koulmanda, Sofia; Fantaoutsaki, Chrysi
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2018-05-02
    The aim of this thesis is to investigate the professional development of graduates of the Department of Business Administration (Heraklion) of TEI of Crete. The first section of the thesis gives the theoretical background, ...
  • The effectiveness of online advertising on consumers in Cyprus.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Plentis, Stylianos
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2017-06-27
    Online advertising has been used for decades. To begin with, the term 'advertising' indicates every action aimed at the dissemination of information for commercial purposes (advertisements on television, in newspapers ...
  • The effects of online advertising on the consumers of Heraklion Crete.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Bellos, Athanasios
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2017-11-21
    The definition of advertisement is any form of paid non personal public communication of ideas or products and it has first appeared a few thousand years ago. Advertising can be used for different causes, depending on the ...
  • The effect of internet advertising to consumers of prefecture of Heraklion.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Chiletzaki, Georgia
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 07-07-2015
    The development of the Internet as a means of communication and advertising has attracted considerable research interest today. Intense research interest also collected from the study of consumer attitudes towards online ...
  • The effect of internet advertising to the consumers of prefecture of Chania.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Lykakis, Nektarios-Roussos
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 19-05-2015
    Internet advertising is a new and rapidly evolving form of advertising that appeared with the development of technology. It is more efficient and economical than other forms of advertising and poses challenges for firms ...
  • The effectiveness of online advertising: the case of consumers in Rethymno.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Papas, Vasileios
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2018-03-28
    Online advertising has been used for decades. To begin with, the term ‘advertising’ indicates every action aimed at the dissemination of information for commercial purposes (advertisements on television, in newspapers or ...
  • The effect of work stress on the performance of of local businesses' staff.

    T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Siafi, Maria
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 03-07-2012
  • Job satisfaction in a food company

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Mazokopaki, Stamatina
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2016-06-16
    This thesis aims to investigate job satisfaction among employees both on a theoretical and a research level in a Food Company. For several decades, the employees’ satisfaction remains an important issue for companies’ ...
  • Consumer behavior and satisfaction from super market sector in Heraklion.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Stavroulaki, Aikaterini
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2016-11-09
    The aim of this thesis is to investigate consumer behavior and satisfaction from super market sector in Heraklion, Crete. The first section of the thesis gives the theoretical background, while the second section presents ...