Browsing Πτυχιακές εργασίες / Bachelor Theses by Author "Chatzina, Nantia"
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Analysis of the advertising for tourism and hotel enterprises - evolution through the years and the use of internet.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors: Chatzina, Nantia; Chortatou, Anastasia
Thesis advisor: Panagiotakis, Konstantinos
Publication Date: 16-06-2011Tourism of a country must be qualitative. To make this possible certain conditions must be ensured. The ad is the first and indispensable condition which affects the visibility of the country abroad with advertising ...
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