Now showing items 1-4 of 4

  • Consumers’ perception for the social corporate responsibility in the telecommunication sector.

    H.M.U., MSc in MBA for Engineers
    Authors: Maroudis, Eleftherios
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2022-01-14
    Corporate Social Responsibility can be considered as a mechanism used at the corporate level to strengthen business relationships with stakeholders - consumers. Its importance for companies is largely linked to their image ...
  • Corporate Social Responsibilty: the implementation in the hotel industry and its impact on the potential consumer.

    H.M.U., MSc in MBA for Engineers
    Authors: Daniil, Dimitra-Korina
    Thesis advisor: Apostolakis, Alexandros
    Publication Date: 2021-03-30
    This diploma thesis focus to the issue of Corporate Social Responsibility (CSR) and its implementation in the hotel industry. After studying relevant literature, it was found that it is interesting to examine the issue on ...
  • Online CSR communicatin in the Cretan hotel industry.

    H.M.U., School of Management and Economic Sciences (SMES), MSc in Hospitality and Tourism Management
    Authors: Papadimitrakis, Georgios
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2022-05-06
    The subject of this Diploma Thesis is the online communication of the Corporate Responsibility of the hotel companies of Crete. The hotel units realize that it is important to promote their Corporate Social Responsibility ...
  • Customers’ attitude towards the green banking / corporate social responsibility of the banks.

    H.M.U., MSc in MBA for Engineers
    Authors: Myrillas, Myron-Vasileios
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2023-07-10
    The purpose of this thesis is to investigate the attitude of customers of banking institutions towards the green banking model and the principles of corporate social responsibility in the banking industry. Its scope is ...