Browsing Μεταπτυχιακές εργασίες / Master Theses by Keywords "μέσα κοινωνικής δικτύωσης"

Now showing items 1-4 of 4

  • Design and implementation of a hotel reservation front-end with social-media and customized web service.

    H.M.U., School of Engineering (ScENG) MSc in Informatics & Multimedia
    Authors: Kritikakis, Emmanouil
    Thesis advisor: Aivalis, Konstantinos
    Publication Date: 2023-07-10
    In the last decades, rapid technological development has caused radical changes in the hotel booking process. From the traditional method where the customer booked a hotel via their physical presence to the accommodation ...

  • The use of mobile devices by millennial tourists (Gen Y).

    H.M.U., School of Management and Economic Sciences (SMES), MSc in Hospitality and Tourism Management
    Authors: Soumala, Maria
    Thesis advisor: Trichas, Nikolaos
    Publication Date: 2021-09-14
    This research study indicates the mobile devices’ usage by Millennial tourists (Gen Y), at the pre-travel, during the travel and the post-travel phases. A quantitative survey was conducted, using a structured questionnaire ...

  • Social media as a marketing tool for 5* hotels in the regional units of Chania and Rethymno.

    H.M.U., School of Management and Economic Sciences (SMES), MSc in Hospitality and Tourism Management
    Authors: Skoulakis, Konstantinos
    Thesis advisor: Trichas, Nikolaos
    Publication Date: 2021-09-06
    The internet and social media are used daily by millions of people for personal and business purposes. Companies in modern societies are advertised, evaluated, communicated through social media. Businesses that are ...

  • Mapping and assessment of the upscale hotels on the island of Crete.

    H.M.U., School of Management and Economic Sciences (SMES), MSc in Hospitality and Tourism Management
    Authors: Papadomichelakis, Ilias
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2022-05-10
    The subject of this thesis is to record and analyze the upscale hotels in Crete with a presence on Trip Advisor. It begins by reviewing the birth and development of tourism on the island and also refers to and presents ...