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  • Consumer preferences in honey: the case of consumers in Heraklion Crete.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Tsaprazis, Eleftherios
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2020-02-26
    The purpose of this thesis is to investigate consumers’ behavior and preferences concerning honey. This work was based on the collection of primary data (with structured questionnaires), as well as on secondary data from ...