Now showing items 1-20 of 33

  • Digital marketing and tourism.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Kampouris, Ioannis; Chrysochoos, Iason
    Thesis advisor: Arakadakis, Georgios
    Publication Date: 2023-07-25
    This particular work has as its object of study Digital Marketing in relation to Tourism. It contains two sectors. The first of them, the theoretical part deals with the concepts of Marketing, Digital Marketing, the Internet ...
  • Startup business in the field of tourism in Greece and worldwide.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Bontouri, Antrea; Sarri, Paraskefi
    Thesis advisor: Perakakis, Emmanouil
    Publication Date: 2020-03-26
    Modern society has at its core the widespread use of new technologies and applications that, almost on a daily basis, bring out new practices, suitable for the more immediate execution of daily actions. Technology, therefore, ...
  • Tourist destination analysis: the case of Kavala.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Kiourtziadis, Konstantinos
    Thesis advisor: Xanthos, Georgios
    Publication Date: 2021-03-29
    The prefecture of Kavala, in terms of tourism sector, has its advantages and disadvantages like all regions, prefectures and countries. In particular, it relies heavily on Balkan countries and summer tourism. Due to the ...
  • Data reservation from electronic reservation systems.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Maropakis, Stylianos; Ntregkas, Georgios
    Thesis advisor: Vasileiadis, Georgios
    Publication Date: 2021-11-25
    The purpose of this thesis is the analysis of data from an online booking system. The main reason that led us to deal with the analysis is to understand how the accommodation rates adjust over time. In the first part, we ...
  • Evaluation of the quality of tourist services provided in the Prefecture of Heraklion.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Ntentis, Loukas; Tsampourakis, Nikolaos
    Thesis advisor: Rompogiannakis, Ioannis
    Publication Date: 2023-10-09
    The subject of this dissertation is the evaluation of the quality of tourist services in the prefecture of Heraklion. The work consists of two parts, the theoretical and the research. In the first part, the concepts are ...
  • The use of new technologies in tourism.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Gkiaourakis, Michalis
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2021-07-24
    The technological development and evolution has a major role in our lives with an impact on alla types of business. So it could not leave unaffected the tourism industry worldwide. Also none of us can deny that technology ...
  • Students’ perceptions of employability and career prospects abroad.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Katsouli, Ioanna; Panagopoulou, Nikomachi
    Thesis advisor: Dimou, Eirini
    Publication Date: 2023-06-29
    This final-year dissertation looks into the opinions of students of tourism departments regarding working abroad. Initially, the concept of the tourism industry is described in detail. A distinction is made between its ...
  • Gastronomic tourism in Greece: development, problems and prospects.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Meramveliotakis, Ioannis
    Thesis advisor: Arakadakis, Georgios
    Publication Date: 2023-07-25
    Tourism as a phenomenon is weak without gastronomy due to the natural need of human to consume food. With the development of humanity, gastronomy developed too. Food became not only a source of strength and energy, but ...
  • Women and career in the tourism industry in Crete.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Danika, Chrysoula-Nelli
    Thesis advisor: Dimou, Eirini
    Publication Date: 2020-05-08
    In recent years, significant progress has been made in women’s empowerment. In the past, nothing was taken for granted and the female workers had to fight for their rights on daily basis. Nowadays, things are clearly better, ...
  • Quality management in hotel units.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Ampelas, Dimitrios-Ioannis
    Thesis advisor: Apladas, Georgios
    Publication Date: 2020-04-30
    The purpose of this study is how to manage quality in hotel units. The objectives of the project were to study the ways that hotel managers manage quality, to study the strategic planning of hotel quality and, finally, to ...
  • Corporate social responsibility for tourism enterprises - General structure and good examples. What data should be collected. How to organize in indexes.

    Η.Μ.U, School of Engineering (ScENG), Mechanical Engineering Dept
    Authors: Kolesis, Nikolaos
    Thesis advisor: Sakkas, Nikolaos
    Publication Date: 2023-07-14
    This thesis focuses on the topic of the Corporate Social Responsibility (CSR) on the tourism sector. CSR is an aspect of the tourism sector widely projected over the last years, which contributes to the competitiveness ...
  • The importance of foreign language in tourism education.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Papathanasiou, Maria
    Thesis advisor: Tsilimpokos, Konstantinos
    Publication Date: 2021-03-30
    Greece is a worldwide known country and visited of thousands of tourists every year. An availability of multilingual staff is on demand on tourism hospitality and management. The point of this research is to examine the ...
  • The contribution of tourism in economic development. Case study "Crete".

    Η.Μ.U, School of Management and Economic Sciences (SMES), Accounting and Finance Dept.
    Authors: Μπιτιρίνη, Μαρίνα; Kontzedaki, Athina; Bitirini, Marina
    Thesis advisor: Anastasakis, Andreas
    Publication Date: 2020-02-28
    This essay aims to highlight the overtime dynamics of the tourism industry in Crete and its impact on the regional economy, as well as on national scale. For this purpose, the methodology of the research is based on a ...
  • The contribution of the domestic sector of microbrewery in the sustainable tourism development of the Greek regions.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Partali, Eleftheria-Gavriela; Tsalidi, Thetis-Maria
    Thesis advisor: Xirouchakis, Fragkiskos
    Publication Date: 2023-04-26
    This paper was written as an integral part of the studies at the Department of Business Administration of the Hellenic Mediterranean University of Crete. It’s purpose is to analyse the case of domestic microbreweries, as ...
  • The tourism development in the Municipality of Malevizi by promoting the consumption of the local products in the tourism industry.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Apostolaki, Maria - Eftychia
    Thesis advisor: Triantafyllou, Georgios
    Publication Date: 2023-07-03
    In the present work we dealt with the promotion of the products of the primary sector of the Municipality of Malevizi in the tourism enterprises of the area. In recent years, gastronomic tourism is growing more and ...
  • E-tourism and travel agencies: new trends and applications.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Koutsimpela, Kalliopi
    Thesis advisor: Pitsouli, Esthir
    Publication Date: 2020-03-24
    The new digital revolution, IT and communications technologies have affected all the economic sectors, but also the everyday life of people. The tourism industry, a branch that by its very nature is one of the most complex ...
  • Innovation and entrepreneurship in tourism: forms and types of innovative entrepreneurship in the entire range of the tourism circuit.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Stefanakis, Savvas
    Thesis advisor: Xirouchakis, Fragkiskos
    Publication Date: 2022-05-03
    This paper was prepared in the framework of the degree program of the Hellenic Mediterranean University and deals with the presentation and analysis of a topic that has occupied many scientists in recent decades, Innovation ...
  • Alternative forms of tourism in the prefecture of Lasithi.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Daskalaki, Konstantina
    Thesis advisor: Arakadakis, Georgios
    Publication Date: 2023-10-04
    This thesis was a study on alternative forms of tourism in the prefecture of Lasithi (Crete). The impact of alternative forms of tourism development is significant for the local economy, offering potentially significant ...
  • New trends in tourism.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Chalvatzi, Panagiota
    Thesis advisor: Arakadakis, Georgios
    Publication Date: 2020-07-24
    Tourism is one of the most important and most profitable industries in Greece. Despite the economic crisis, the tourism sector was one of the few that managed to maintain its competitive position in the country. With the ...
  • The role of electronic marketing in the development of hotel units in Crete.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Schoinaraki, Eleni
    Thesis advisor: Peronikolis, Michail
    Publication Date: 2021-05-26
    The purpose of this dissertation was to investigate the role of e-marketing in the development of hotel units in the region of Crete. Initially, the conceptual approach of tourism was carried out together with its species, ...