Browsing Πτυχιακές εργασίες / Bachelor Theses by Keywords "alternative tourism"

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  • New trends in tourism.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Chalvatzi, Panagiota
    Thesis advisor: Arakadakis, Georgios
    Publication Date: 2020-07-24
    Tourism is one of the most important and most profitable industries in Greece. Despite the economic crisis, the tourism sector was one of the few that managed to maintain its competitive position in the country. With the ...

  • The role of electronic marketing in the development of hotel units in Crete.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Schoinaraki, Eleni
    Thesis advisor: Peronikolis, Michail
    Publication Date: 2021-05-26
    The purpose of this dissertation was to investigate the role of e-marketing in the development of hotel units in the region of Crete. Initially, the conceptual approach of tourism was carried out together with its species, ...