Now showing items 1-6 of 6

  • Management and administration in health services.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Kesidis, Alexandros
    Thesis advisor: Arakadakis, Georgios
    Publication Date: 2020-03-13
    The present thesis addresses the issue of "Management and Administration in Health Services", examining through the case study their implementation at the General University Hospital of Patras "All Holy Theotokos the ...
  • Methods of promotion and use of innovative advertising actions on internet websites.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Sfakianaki, Sofia
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2022-09-27
    In our rapidly developing world, advertising is a primary source of information, awareness, and consumer influence for a product of service. For decades now, through advertising, and more specifically through innovative ...
  • The networks and the partnership formations as ways of creating a competitive advantage for small and independent cheese-dairy products enterprises.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Milathianaki, Maria; Moskiou, Angeliki-Evangelia
    Thesis advisor: Dimou, Eirini
    Publication Date: 2020-05-07
    The purpose of this thesis, as evidenced by its title, is the study of small and independent cheese and dairy enterprise and whether the networking and clusters could create a competitive advantage to them, against big ...
  • Strategic logistics decisions in the supermarkets sector.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Vakinti, Andriana
    Thesis advisor: Skouloudakis, Emmanouil
    Publication Date: 2021-12-13
    In the supermarket sector, inventory management is a valuable tool for the day-to-day operation of stores in terms of cost and consumer service. Intense competition, market globalisation and the digital economy are just ...
  • Smart specialization strategies. Case study: The region of Crete.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Dimaki, Panagiota; Zacharioudaki, Anna-Maria
    Thesis advisor: Papamichail, Georgios
    Publication Date: 2020-03-31
    The purpose of this thesis is to study and understand "Smart Specialization Strategies (RIS3)". In this context, attention will be given to RIS3 at t the Greek and European levels. The region of Crete has been selected as ...
  • Internal control systems and use of the balanced scorecard tool.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
    Authors: Iliakis, Ilias
    Thesis advisor: Lemonakis, Christos
    Publication Date: 2020-08-31
    Balanced Scorecard method is often applied to the internal control of companies and organizations. This tool comprises four categories of measures. Financial measures, customer related measures, internal business process ...