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  • Market research on preferences and consumer behavior regarding honey products.

    Η.Μ.U, School of Management and Economic Sciences (SMES), Business Administration and Tourism Dept.
    Authors: Katsouli, Maria
    Thesis advisor: Dimou, Eirini
    Publication Date: 2020-09-14
    This dissertation examines the preferences and consumer behavior regarding honey-related products. More specifically, the study examines the history of honey, its various uses and characteristics, and the process followed ...