Now showing items 1-2 of 2

  • Search engine optimization techniques.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Koulaxizi, Argyri
    Thesis advisor: Perakakis, Emmanouil
    Publication Date: 26-04-2013
    Internet has become an ideal platform, not just for the promotion of website content but for promotion of products, services and businesses overall. Thousands of websites compete for visible position within search engines ...
  • The Internet as a tourism marketing tool: The case of the hotel sector in Thessaloniki.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Lazaridou, Aikaterini
    Thesis advisor: Trihas, Nikolaos
    Publication Date: 26-04-2013
    The internet is one of the most recent technological inventions which people use in order to communicate as well as to get a lot of information .The internet became an important tool for gathering information and purchasing ...