Browsing by Author "Βαβούρης, Νικόλαος"
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
Authors: Vavouris, Nikolaos
Thesis advisor: Kourgiantakis, Markos
Publication Date: 2019-11-01The biggest product or service in the world will not save money if consumers do not know it exists, so the ads are so important. An advertisement is an audio or visual form of marketing communication that uses an openly ...