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  • E-business and advertising through social networks.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Katsarou, Georgia; Tafa, Tzoulia-Angeliki
    Thesis advisor: Rompogiannakis, Ioannis
    Publication Date: 30-03-2015
    The purpose of this thesis is to explore the interaction of e-business and the commerce through social mediacontribute into marketing, the projection of the businesses and the promotion of specific products. Also, there ...