Browsing by Keywords "ηλεκτρονική διαφήμιση"

Now showing items 1-4 of 4

  • Advertising on e-commerce.

    T.E.I. of Crete, School of Engineering (STEF), Department of Mechanical Engineering
    Authors: Markogiannaki, Aikaterini
    Thesis advisor: Paxinos, Kosmas
    Publication Date: 29-02-2008

  • The attitude of consumers in Santorini towards online advertising.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Vavouris, Nikolaos
    Thesis advisor: Kourgiantakis, Markos
    Publication Date: 2019-11-01
    The biggest product or service in the world will not save money if consumers do not know it exists, so the ads are so important. An advertisement is an audio or visual form of marketing communication that uses an openly ...

  • Study of online printed advertising design using new technologies.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Aroutinova, Evgenia; Lazaraki, Ioanna
    Thesis advisor: Panagiotakis, Konstantinos
    Publication Date: 2016-11-21
    Logo is a special emblem of a business or an organization that can announces its presence , its label or its products that offers. The right design is aimed the direct visual perception an easy imprinting to the memory ...

  • Studying social networking in modern advertisement.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Aliagas, Christos
    Thesis advisor: Mastorakis, Georgios
    Publication Date: 2016-12-19
    The purpose of this study is the discovery and presentation of the relationship between advertising and social media. The ever-increasing use of the Internet for online shopping has changed the landscape of the international ...