Browsing by Keywords "IP multimedia Subsystem (IMS)"
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Study of innovative marketing strategies and methods of interactive advertising (interactive marketing) in digital terrestrial television (DVB-T).T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Publication Date: 21-10-2012The objectives of this project are focused on studying, researching and developing innovative marketing strategies that will arise in the process of transition from analogue to digital video broadcasting television (DVB-T). ...