Browsing by Keywords "SWOT ανάλυση"

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  • The natural cosmetics market in Greece. The swot analysis of Korres company.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Karadimou, Eirini; Kouroupi, Konstantina
    Thesis advisor: Tavladaki, Despoina
    Publication Date: 21-10-2012
    Nowadays, consumers tend to prefer a healthier lifestyle not only for themselves but for their families too. For this reason, they invest in products that are environmentally friendly, making sure that there are no chemical ...