Browsing ΤΕΙ Κρήτης / Tei of Crete by Keywords "πράσινο μάρκετινγκ"

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  • Evaluation of green entrepreneurship in Greece.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Finance and Insurance (Agios Nikolaos)
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
    Authors: Sidira, Kyriaki
    Thesis advisor: Chrysafopoulou, Eleni
    Publication Date: 09-08-2012

  • The green marketing in the greek clothing industry.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Drakou, Christina
    Thesis advisor: Zouganeli, Stathia
    Publication Date: 28-02-2012
    In recent years there has been a significant increase in the environment. More and more consumers have turned in greener products, leading the companies to focus more on the “greening” their products and activities. The ...