Browsing by Author "Μυλωνάς, Παύλος"
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The impact off e-marketing and new technologies' on the consumer's buying behavior, during t the economic crisis period.T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors: Koufaki, Ioanna; Mylonas, Pavlos
Thesis advisor: Mastorakis, Giorgos
Publication Date: 03-06-2014Shopping online, a part of e-commerce, is dynamically progressing in world level, bringing lots of profits in businesses that are developing in this specific domain. This research tried to describe the Greek consumers’ ...
Determinants of business development.T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
Authors: Mylonas, Pavlos
Thesis advisor: Arvanitis, Stavros
Publication Date: 13-11-2013