Browsing by Author "Σμυρνιωτοπούλου, Κωνσταντίνα"

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Promotion and marketing for certified agricultural, quality products in the region of Attika. Consumers response to Protected Designation of Origin products and Protected Geographical Indication products.

T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors: Smyrniotopoulou, Konstantina
Thesis advisor: Mpotonaki, Anna
Publication Date: 08-05-2012

The purpose of this dissertation is to study the distribution potential of certificated quality agricultural products in the region of Attica. The Protected Designation of Origin products are those that were produced, ...