Browsing by Keywords "customer relationship management"

Now showing items 1-4 of 4

  • Customer relations management using the information system e-CRM.

    T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Tsobili, Agathi
    Thesis advisor: Rompogiannakis, Ioannis
    Publication Date: 12-05-2011

  • The implementation of CRM (Custom Relationship Marketing ) in food enterprises.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
    Authors: Katrinis, Dimitrios-Eleftherios
    Thesis advisor: Dimou, Eirini
    Publication Date: 2016-07-20
    In our times, the levels of competition is very high. Thus, companies want and need to create a sustainable competitive advantage. Proper management of the business perspective in relation to their clients, is a key piece ...

  • The use of social media as a tool for managing relationships with customers (Customer Relationship Management). The case of facebook in Greek hotels.

    T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
    Authors: Desyllas, Spyridon; Kosta, Maria
    Thesis advisor: Zouganeli, Stathia
    Publication Date: 21-10-2012
    It is assumed that the interpersonal relationships and communication between people online are responsible for the foundation of social media. What's missing from social media is the presence of tourism businesses, which ...

  • Design and development of a web based application which will provide time and services sharing.

    T.E.I. of Crete, School of Engineering (STEF), Department of Informatics Engineering
    Authors: Kanakaki, Evangelia; Patramani, Nikoleta
    Thesis advisor: Vidakis, Nikolaos
    Publication Date: 16-12-2014
    The purpose of our theses is the development of a web based application which will provide to the users of our community the privilege(*) of service exchange. The measuring unit for the service exchange will be the time ...