Browsing Πτυχιακές εργασίες / Bachelor Theses by Author "Παϊλα, Κωνσταντίνα"
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Modern tools of advertising. The concept of Flash Mobs and the influence they have on the Greek audience-population.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
Authors: Lazou, Evlampia; Paila, Konstantina
Thesis advisor: Tavladaki, Despoina
Publication Date: 16-01-2014The large number of advertisements that bombard nowadays consumers in their everyday life, helping businesses to further promote their products / services in the market so as to achieve a fair percentage of sales in order ...
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