Browsing EΛ.ΜΕ.ΠΑ. / HMU by Keywords "ΜΜΕ"
Now showing items 1-1 of 1
-
Methods for advertising and using advertising activities on internet media sites.
Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
Authors:
Thesis advisor:
Publication Date: 2020-05-07For many years, media advertising was considered the strongest form of brand awareness in a company. However, the 21st century brings with it the decline of traditional media. As people are increasingly exposed to large-scale ...