Browsing EΛ.ΜΕ.ΠΑ. / HMU by Author "Δασκαλάκης, Νικόλαος"
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Methods and practices for the development of a digital marketing plan for SMEs & startups.
Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
Authors: Daskalakis, Nikolaos
Thesis advisor: Mastorakis, Georgios
Publication Date: 2022-07-18The owners and the upper-management of the Small & Medium Enterprises but also of startups should not remain passive towards new technologies but should continue striving on being entrepreneurial and innovative to their ...
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