Browsing EΛ.ΜΕ.ΠΑ. / HMU by Keywords "industrial product"
Now showing items 1-1 of 1
Marketing strategies for product selection using Multicriteria Decision Making Analysis Methods (MCDA).H.M.U., MSc in MBA for Engineers
Publication Date: 2021-11-05The goal of a business is to create new and retain existing customers in a continuous effort to maintain and grow the market share earned, thus achieving the final goal of the business; to increase the company's profit. ...